Join to apply for the Senior Manager, Spirits Direct Brand Marketing role at Total Wine & More
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Join to apply for the Senior Manager, Spirits Direct Brand Marketing role at Total Wine & More
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This range is provided by Total Wine & More. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.
$119,250.00/yr - $204,400.00/yr
About The Role
Total Wine & More is seeking a Senior Manager, Spirits Direct Brand Marketing to join our Marketing team in our Bethesda, MD office. You will be responsible for brand building, amplification and ultimately driving customer demand and repeat purchases for several existing and new Spirit Direct Brands, across multiple spirit categories (e.g. tequila, bourbon, vodka, scotch). You will be responsible for creating and executing brand positioning and integrated marketing campaigns that drive trial, repeat purchases, and customer loyalty. This is an entrepreneurial and high-impact opportunity to build brands by leveraging consumer insights, creative storytelling, and targeted advertising strategies. Success in this role will be defined by the ability to emotionally and efficiently connect brands with consumers, driving brand preference, increasing consumer demand, and boosting both new customer acquisition and repeat sales for select Spirits Direct Brands. You will collaborate closely with Marketing, Merchandising, Promotions, and Store Operations to develop and scale brand affinity and conversion. To be successful you will need to master working cross functionally as this is a newly created role that will play a pivotal part in establishing a brand-new function within the organization, offering the unique opportunity to shape the position and its impact as the team continues to grow. Being a new role, the ideal candidate will be comfortable managing a high degree of ambiguity and change. You will report into the VP, Brand, Advertising, & Campaign Management. You willReferrals increase your chances of interviewing at Total Wine & More by 2x
Washington, DC $120,000.00-$180,000.00 6 days ago
Laurel, MD $115,000.00-$115,000.00 2 months ago
Washington DC-Baltimore Area $95,000.00-$105,000.00 1 week ago
Maryland, United States $86,000.00-$154,700.00 3 hours ago
Bethesda, MD $83,000.00-$113,000.00 3 weeks ago
Washington, DC $130,000.00-$150,000.00 6 hours ago
Bethesda, MD $100,000.00-$120,000.00 2 weeks ago
Washington, DC $86,000.00-$154,700.00 11 hours ago
Washington, DC $83,000.00-$87,000.00 2 weeks ago
Arlington, VA $106,400.00-$185,000.00 1 week ago
Washington DC-Baltimore Area $68,177.00-$122,777.00 1 day ago
Arlington, VA $130,000.00-$140,000.00 6 days ago
District of Columbia, United States $68,177.00-$122,777.00 38 minutes ago
Maryland, United States $105,000.00-$130,000.00 2 months ago
Washington, DC $161,000.00-$203,000.00 14 hours ago
Washington, DC $105,000.00-$130,000.00 3 weeks ago
District of Columbia, United States $147,000.00-$210,000.00 2 weeks ago
Arlington, VA $106,400.00-$185,000.00 2 weeks ago
Arlington, VA $106,400.00-$185,000.00 1 week ago
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