Hello, My name is Ana, and I am a Recruiter with The Fountain Group. We are a national staffing firm and are currently seeking an Account-Based Marketing (ABM) Consultant for a prominent client of ours. This position is 100% Remote. Contract role of 6 months, possible extensions. Pay up to $129/hr, based on experience! Fully Remote. Estimated travel of 25% to Lincolnshire, IL location and possibly Framingham MA to Staples HQ (expenses paid for). Job Description Assess market opportunities and segment-level upside across target verticals. Develop ABM strategies aligned with customer economics and sales structure. Evaluate sales function capabilities and readiness for ABM and coordinate to bridge the gap. Build playbooks for targeting, engagement, handoff, and follow-up. Identify ABM tiers (1:1, 1:few, 1:many) and corresponding tactics. Audit and document existing lead data sources; recommend new sources and vendors. The role involves defining and leading ABM toolsets, coordinating integrations, and developing lead scoring and reporting processes to support scalable account-based marketing efforts. Collaborate with channel marketing, sales, web/dev, technology, analytics, and finance teams. Launch ABM campaigns using various customer lists and personalized landing pages. Coordinate paid media strategy and ensure clear CTAs for purchase or sales handoff. Build detailed ABM project plans with milestones, owners, and dependencies. Required Experience Must have 10+ years of B2B marketing experience as well as Account-Based Marketing strategy development experience. Experience building and scaling Account-Based Marketing (ABM) programs from the ground up in a fast-paced or high-growth environment. Subject matter expert on the marketing technologies and ABM platforms within the space including, Salesforce, HubSpot, Marketo, Demandbase, 6sense, ZoomInfo, Clay, and more. Preferred Experience Demonstrated success in working cross-functionally across sales, marketing, and operations teams, communicating with executives as well as ground level operating teams.
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